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We all want to live a life of happiness, success, and meaning, don’t we? Some people do. They live the life they dream about. They are happy at home, at work, with their friends and family. They enjoy a deep sense of inner peace, serenity and fulfillment. Life just seems to work for them. The key lies in their minds because they use the power of the brain properly to create their own lives.

Our universe is infinite, with no boundaries, and with no end to be found. It encompasses absolutely everything we do and all that we are. Infinity doesn’t just surround us however, it’s also the very essence of our being. Our thinking is infinite, it too has no bounds. Therefore, our possibilities and potential are limitless. You can live the life you want by changing the way you think. Infinite thinking is find the happiness and the inner peace that every human being on Earth is entitled to.

Your mind creates the life you live in. Your reality is malleable because your thoughts and emotions shape your decisions, and thus, the kind of person you are and what you do, have and achieve. Therefore, you can change your life for the better by merely changing the way you think. You can think that life is finite and live in a game created by others, or think that life is infinite and create your own game. Infinite thinking separates those with fulfilling lives from everyone else. In the moment you realize you are not a victim of predetermined circumstances, but the creator of them, your life is shaped towards happiness and inner peace. Infinite thinking means think without any limits without any rules, you let your mind flow into world of imagination.

It must be pointed out that infinite thinking relies on our biology, since the human brain has an infinite capacity to change. We know today that the brain is ‘plastic,’ that it constantly ‘rewires’ itself in dialogue with the environment, the experience and with the process of thinking itself. Therefore, life is the permanent and rapid iteration between expectations and reality, where constant experiencing provides feedback to our brain in order to improve our way of thinking and living.

This brain plasticity to change our lives for the better is the scientific foundation of infinite thinking that conceptually integrates our three kinds of thinking systems into a self-transforming mind: creative thinking to shape our purpose in life, strategic thinking to transmute our purpose into concrete goals, and associative thinking to link purpose and results through ever-adapting habits.

Infinite thinking by Jose Cantera

These three thinking systems interact and enhance each other, giving us a kind of intelligence that none of the three could by itself. This is illustrated by the virtuous loop of infinite thinking issuing from connecting three fundamental questions: WHY we do WHAT we do and HOW we can do it better. The loop stresses that infinite thinking is also iterative, like life itself. The advantages of infinite thinking are that it is rooted in and in continuous dialogue with experience and can learn through trial and error as it goes along.

Purpose: Why do you get out of bed every morning?

What is your why? Why did get out of the bed this morning? Why do what you do? Why do you work? Of course we do have to make a living, but when you ask people who are very fulfilled by their work why they do what they do, money almost never comes up. The list of non-monetary reasons people give for doing their work is long and compelling such as the opportunity to learn, contribute to others, and be recognized for achievements. People who start their day with a smile are the ones who look for what they can bring to their day, not for what the day can bring to them. Potentially, their work makes a difference to the world by making other people’s lives better in ways that are truly significant. Their work is essentially the way to express themselves, their own special, singular identity.

But unfortunately, work is more often a source of frustration than one of fulfillment for the vast majority of people. In other words, millions of people spend half their lives doing things they would rather not be doing at places they would rather not be. However, all of us have something we can’t die without having done or contributed towards. According to the Japanese, we each have an ‘ikigai, the reason we get up in the morning. Knowing your ikigai, that is to say your why or your purpose in life, is the best starting point to live the life you want. Your purpose provides you with the focus and confidence to make clearer decisions as to the direction you need to create your own game. Without a purpose in life, you will always be at the mercy of the games created by others.

Ask yourself, “What’s important to me? What do I value? What do I believe in? What is my calling? What are my greatest strengths? What activities get me in a state of flow? Why do I admire my role models? What do I really love in the world? What does the world needs? What do I want to be remembered for?”

Our purpose in life is hidden deep inside each of us, and finding it requires a patient search that begins with a profound self knowledge, your emotions, your abilities, your talents. Ensure your purpose resonates with your whole life and not just your professional live because it’s a way to looking at the future and working backwards. Your purpose gives a higher meaning to your life because believing in a powerful purpose usually means believing in something greater than yourself. 

Goals: What do you want to be, do, have and achieve?

Once your purpose in life is clear, you can activate the strategic thinking of your brain to initiate persistent and consistent action toward your goals. When you discover your purpose in life, you feel deeply its demand. It fills you with enthusiasm and a burning desire to get to work on what you want to be, do, have and achieve.

You decide what you want and you take the actions driving you toward your goals. Therefore, making your purpose a reality exerts you to make strategic choices that will define what you are going to do, and above all, what your are not going to do. Your decisions about allocating your time, energy, and talent ultimately shape your life’s strategy. By translating your purpose into goals and actions, you set in motion the process of materializing your purpose into reality. When you create a portfolio of clearly defined goals and actions this becomes your concrete strategy for your life.

It doesn’t matter what goals are you envisioning to make your purpose a reality such as changing your professional career, starting your own business, writing a book, establishing an NGO, improving a relationship or making a journey. Your dreamed goals have to be bigger than anything you’ve tried before.

Don’t worry about how crazy your dreams sounds. If they scares you, that’s even better, because what you get by achieving your dreams is not as important as what you become by achieving your dreams. Think of the grandest vision you have for yourself, and focus on that. The vision you build becomes the deepest expression of what you want to be, do, have and achieve, and clarifies the meaning of your life.

And don’t forget to connect your goals and actions throughout your life. As Steve Jobs famously said: “You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something, your gut, destiny, life, karma, whatever.” What I have learned personally about connecting the dots is that by connecting one experience to another one, we can come up with a new idea for the way of living, for the big goal of your live or even for the true purpose in live. It’s never ending journey to know yourself. By connecting the experiences you live, you can build a better version of yourself and be grateful ow what you be, do, have and achieve.

Lifestyle: How do you improve your habits for the better?

You have a conscious mind capable of making a variety of decisions on a day-to-day basis, but your subconscious mind is responsible for many important things in your life. You don’t have to consciously think about breathing, walking, driving, reading or playing the piano. Many of your daily actions are simply the result of habits that you generate through your associative thinking. This kind of thinking helps you to form associations between things like hunger and food, home and comfort, or mother and love. Associative thinking underlies most of our purely emotional intelligence, linking emotions and the reality.

Therefore, without the cooperation of your subconscious, change your life for the better can be difficult to impossible. To try and change your life just through conscious thought is similar to expecting an apple tree to grow by throwing apples on the ground. But a wise person will clear the land of weeds, till the soil, fertilize the ground, plant the seeds, water them every day, and keep the soil free of weeds as the apple tree grows. Living the life you want requires to plant right thoughts and cultivate proper habits.

Ask yourself, “How physically fit I am? Do I get regular exercise? How good is my diet? Am I getting enough sleep? Do I have a hobby outside of work? How are my relationships? Am I spending enough time with my friends and family giving them the attention they deserve? How calm am I? How do I dealt with stress and pressure? How do I handle criticism and failure? How do I deal with a crisis?” Similar to our DNA, your habits are a unique part of you. Your habits, for better or for worse, have had a massive impact on defining who you are today and they will determine who you become in the future and what you will do, have and achieve.

We have to construct a lifestyle of daily habits that move us closer to our purpose in life and its underlying goals. The more physically, mentally and emotionally fit you are, then the better you will weather the inevitable difficulties of changing your life for the better


Whatever happened in the past does not have to be your future. Never live the same year twice. If you can change the way you think, you can change your life for the better and be the best version of yourself. Think in an infinite fashion, discover your hidden story and be the author of the greatest adventure on earth: your own life!

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